Lilo Social

I am the Sr. Manager, Ecommerce of NuFACE

Pioneers in Microcurrent for Over 30 Years

Used them at previous company

Company values aligned

6-10 Employees

project is ongoing

Lilo has been able to be flexible with our priorities and last minute needs. Their weekly reporting is very helpful and they explain everything clearly. No question is too small, and they make sure you have what you need.

Virtual Meeting

Lilo makes sure you get what you need to acheive your goals. They're responsive and feel like a part of the team.

None

I am the Senior PR + Marketing Manager of Goldfaden MD

Goldfaden MD is a dermatologist-developed skincare brand that combines clinical expertise with plant-powered, results-driven formulas to deliver radiant, healthy-looking skin.

Referral

2-5 Employees

Lilo oversees all of our retention marketing efforts, with a primary focus on email. Their scope of work includes developing and executing our overall retention strategy, building and optimizing automated flows and campaigns in Klaviyo, managing segmentation and audience targeting, and producing creative that is aligned with our brand voice. Key deliverables include monthly email calendars, campaign builds, performance reporting and analysis, strategic recommendations to improve retention KPIs, and continuous testing across subject lines, creative, and offers to maximize engagement and repeat purchases.

Since partnering with Lilo, we’ve seen measurable improvements across key retention metrics, including higher open rates, increased repeat purchase revenue, and overall growth in our email-driven revenue contribution. Their testing and segmentation strategies have helped us improve engagement and build a more loyal, returning customer base, while their reimagined creative and fresh perspective on copy have elevated both the look and feel of our email marketing.

Lilo’s project management has been highly reliable and organized. They consistently deliver campaigns, flows, and reporting on schedule, while also remaining flexible when timelines shift or new priorities come up. The team is responsive to our needs, quick to implement feedback, and proactive in suggesting optimizations that keep our retention efforts moving forward.

What impresses us most about Lilo is their unique balance of data-driven strategy and fresh creative perspective—they know how to optimize performance while keeping our email marketing engaging and on-brand.

Our partnership with Lilo has been strong overall. If there’s one area of opportunity, it would be receiving even more proactive suggestions on new creative testing and retention trends to keep pushing our strategy forward.

I’m the VP of DTC and Ecommerce for Half Magic Beauty, a vegan and cruelty-free makeup brand from A24, the imagination of award-winning artist Donni Davy, and the creators of Euphoria.

We hired Lilo Social to lead our performance marketing efforts including paid and email/sms.

Lilo Social manages our paid media, email, and SMS marketing and strategy to help us hit our KPIs and scale. The team also brings resources and tools to improve our business and optimize our processes. For example, Lilo Social has introduced us to Klaviyo Marketing Analytics and helped us migrate to a unified Klaviyo email and SMS stack. The team has also helped us build a homegrown loyalty program.

We work with 12 teammates from Lilo Social, including a key manager for paid and email marketing and a project manager.

We found Lilo Social through a referral.

We started working with Lilo Social in January 2025, and our engagement is ongoing.

We saw viral success in Q1 2025 with our TikTok eyeshadow campaigns and have successfully launched a loyalty program with Lilo Social's help. We saw high efficiency during that time with CACs under $9 and were able to lean in more to drive new customer growth and revenue. It's still early for the loyalty program, but we're happy to see high engagement and shifts from tier to tier, ultimately helping us increase LTV in the long term.

Jaclyn is great! She's incredibly good with quick follow-through, assessments, and timely project details.

Working with Lilo Social, we get access to a solid team of creatives, ad managers, strategists, and specialists across the full funnel. It's nice to have them as an extension of our team. The team is fast and quick to reply and comes with great suggestions for strategy and execution.

Given how quickly things change in the paid ad space, we'd love Lilo Social's proactive involvement in daily recommendations vs. weekly & monthly check-ins.

I am the Senior Marketing Manager - Omnichannel of True Botanicals

True Botanicals is a clean beauty brand that specializes in non-toxic, anti-aging skincare products.

Worked with them in past

2-5 Employees

Lilo manages all of our performance marketing (Meta, Google, etc.) and leads our execution strategy (how we should set up camapigns, what key words we should use, who we should target, etc.). Lilo has also helped us make Meta creatives which allowed us to scale & test substantially more than we were able to on our own.

Performance Marketing services have been amazing! Our performance has been strong since the beginning of the partnership with Lilo (saw huge efficiency increases as soon as we started working with them) and has only improved in recent months. The entire team is incredibly helpful and responsive. Bobby does a great job taking our goals and turning them into an actionable strategy.

Lilo consistently delivers items on time—often within hours of the initial request. They go above and beyond helping me prep for internal meetings, pulling data for slides I'm working on, and answering any performance-related questions I have. They're highly responsive on Slack and lead a focused, productive meeting every Wednesday to review open tasks and current performance.

Having worked at a performance marketing agency, I understand how challenging it can be to manage multiple client accounts—especially when strategies shift throughout the month. I've been blown away by how polished, informed, and helpful the Lilo team is. Anytime we adjust our internal strategy, Lilo comes back with countless thoughtful recommendations on how to bring it to life. Bobby is incredibly knowledgeable and consistently does an excellent job explaining everything we’re doing in the account. The Lilo team truly feels like an extension of our internal team.

Not really! There have been a few small (and very fixable) creative mistakes, but they’ve been addressed quickly every time.

I am the Marketing Director of A+R

A+R is an independent resource for new modern furnishings, lighting and décor.

the reached out to us

2-5 Employees

Design and strategy for several email flows on Klayiyo. One campaign email. Cleaning our email lists.

Fantastic design on our emails for our Welcome flow, Trade Sign-Up Flow, Abandon Cart, Win-Back, and Campaign. We already saw $2k in revenue from the first few days of the new series going live.

Everything was delivered on-time. The team was a joy to work with and extremely collobrative.

They understood our company values and aesthetic immediately and brought great ideas to the table from day one. I also appreciate that they were flexible with their billing and project structure and proposed something within our budget with great results.

No notes really! I was used to contacting partners via email, but it was nice to have everything contained within Slack and Figma.