Buzz Dealer

I worked as a consultant for a private equity firm, in direct contact with the CEO and founder. As part of my position, I would advise him regarding his public image, including his image online, and manage his public relations.

When you are a well-known figure, a lot of information floats about you on the internet, and sadly a big part of it is not true and published in order to harm you and your businesses. That was the situation in our case. We needed someone who could help us solve this reputation problem, put an emphasis on the positive image of the CEO on the internet, and minimize false or misleading information on Google.

The VP of the company Tzur is a close friend of mine, so I knew exactly how to turn to for help, but it wasn't good enough for the founder whom I worked with and he wanted to check other options. After consulting with 3 other founders who had similar problems on Google they all recommended Buzz Dealer in the lead of Uri as the main problem solver for these kinds of problems of reputation. A after getting another offer from a different agency the decision was set to go with Buzz Dealer.

Basically, the work was mostly reliant on content. They knew how to produce the right kind of content that Google likes and relies on to get results,It was a mix of pre-selected top news sites, press releases, blog mentions, technical work, social media handling and some Buzz Dealer secret sauce.

I don’t know exactly how many people worked on our project on Buzz Dealer’s side, but we were in contact with the head of the content department Ohad mostly - because that is what the whole project was centered around. Naturally, I was also in contact with Tzur who was incharge of the project, and even Uri the CEO of Buzz Dealer was in the loop at all time for updates and answering questions.

It is hard to measure exactly how much the “appropriate” vs. “false and misleading” balance was tilted because it cannot be numbered, but I can tell you that a lot of positive information that we were aiming to spread reached the first page of Google search results.

Naturally, since content is always a sensitive issue, we were involved along the whole way and we had final word about every letter and punctuation mark that was published. Ohad would pass all content pieces through us for approval and would make any change necessary at our request. I must also say that the process was really professional and fast on their side, meaning that we didn’t have to wait long for every question or comment we made about the content to be resolved.

Well, primarily Buzz Dealer today I think is the only company that knows how to do what it does with such high standards, while understanding the problem, measuring it and delivering results. Also, since we both operate out of Tel Aviv, it was very easy to meet up with them. We had several conferences in our offices and in theirs throughout the process. I was personally impressed with the professional manner it was handled and how well organized they are in everything to do with ORM and publishing content over the web.

Well, with Google you can never know what's the best way to act, that's why we choose the professionals to deal with it, with 14 years of experience you cant go work with it. I can’t think of anything that really bugged me in the process, Maybe just the fact that I had to work my magic to push this project with them, otherwise we had to wait some time to take our project, as they were swapped with other high profile clients with the similar issues

I am the CEO & Founder of LDN Apprenticeships

LDN Apprenticeships helps diverse talent build successful careers by providing industry-focused training, strong support, and apprenticeship opportunities with reputable businesses.

Referral

2-5 Employees

Buzz Dealer implemented their Generative Engine Optimization (GEO) framework to rebuild our digital authority for AI-driven discovery. They secured press coverage in cybersecurity and enterprise technology publications that Large Language Models use as trusted sources. They built structured, citation-friendly content and established our Wikipedia presence to validate credibility. They monitored how AI systems described our platform across different security-related queries and corrected misinformation before it could damage our reputation. Deliverables included earned media placements in tier-one tech outlets, Wikipedia establishment, AI-optimized content assets, and monthly reports tracking our visibility in AI-generated vendor recommendations.

Within four months, we began appearing consistently in AI-generated cybersecurity vendor lists. When CISOs and IT decision-makers asked AI tools for threat intelligence solutions, we were cited with accurate, compelling descriptions. Inbound demo requests from enterprise prospects increased substantially. The lead quality improved and prospects arrived pre-educated about our differentiators. Sales cycle length decreased by approximately three weeks and our sales team reported that prospects frequently mentioned discovering us through AI search, which was a channel that previously delivered zero leads.

The team was highly organized and responsive and all deliverables arrived on schedule with detailed progress reports. When we needed messaging adjustments to emphasize compliance features, they incorporated changes within forty-eight hours and they communicated proactively throughout the engagement.

Virtual Meeting

Their recognition that traditional SEO wasn't solving our visibility problem. Enterprise buyers weren't clicking through search results anymore because they were asking AI tools for recommendations and trusting those answers instead. Buzz Dealer understood we needed to become a source AI systems would cite, not just a website that ranks. That strategic shift fundamentally changed how we approach digital marketing, they gave us a competitive advantage in a channel most agencies don't even understand exists yet.

No significant areas for improvement.

I am the CTO of ReBloom

Platform for buyers and sellers of secondary shares

Online Search

2-5 Employees

Buzz Dealer used a varity of reputation management methods, including strategic response frameworks, earned media relations, and search optimization. They developed review responses emphasizing regulatory compliance, coordinated media outreach to fintech publications securing substantial placements and optimized SERP presence for brand queries.

Throughout the campaign, Organic brand search volume increased substantially, negative review visibility declined significantly and customer acquisition metrics improved materially. Monthly qualified leads from organic search grew noticeably. Brand sentiment improved among potential customers and partners. Customer rentention improved and new account openings returned to growth.

All deliverables arrived on schedule with weekly transparent status reports. When strategy adjustments were needed, they incorporated changes within days. The team demonstrated deep regulatory expertise and responded promptly to all inquiries.

Email or Messaging App

Their sophisticated understanding of fintech regulatory landscape distinguished them from typical agencies. They didn`t apply generic tactis but tailored their approach to our compliance requirements. Their positioning of security and regulatory transparency as brand differentiators was strategic and highly effective.

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I am the Head of Marketing of INFINOX

A leading global broker empowering traders to access financial markets.

Referral

6-10 Employees

Buzzdealer helps our company manage our online reputation, app store optimisation and PR. Deliver online reviews that fairly represent the company's products and services. It also helps us attract more traffic through app stores and publish through their extensive network monthly PR articles

Improved rating on our review platforms. Increased traffic and apps downloads

Buzz Dealer always delivers on time and to a good standard. As always, there maybe be changes to make and targetted regions, but as soon as informed BD immediately listens and act. Therefore can't ask for more. Their comms is very good, and will always get back to you within hour(s) of your messaging.

Ability to execute quickly.

Very little, but account management, sometimes you have to repeat (even when written) but this is such a minor issue and very easily rectified.

I am the Real Estate Agent of Doron Rupin - Real Estate תיווך ושיווק נדל"ן

I work as an real estate entrepreneur, providing property marketing and brokerage services to clients across the Tel Aviv area in Israel. I own my own firm and have been operating in this sector for over a decade.

Referral

2-5 Employees

After they gave me a projection, including time span, estimated costs and desired outcomes, we started our first month of work together, to see if there is chemistry. The work was spanned across Facebook and Instagram, through different types of campaigns and ads. From that, we just continued on for two years, since the results were quite satisfactory overall.

Each campaign we created over these two years presented different numbers, so it would be a problem to give an overall measurement, but I can definitely say that they worked. The number of people who approached me through social media and WhatsApp (most of my CTAs were WhatsApp-oriented) grew significantly. The most important part, though, is that the CPA was substantially better when compared to running campaigns on my own.

I guess the best part is the direct contact. We both operate from Tel Aviv, so it was very easy to reach them at all times. They make a great effort to be responsive, even when it is not official working hours.

Speed, for sure. Everything happened fast. If they gave you a deadline, they would stick to it.

Nothing that pops to mind at the moment.