Ubiquitous

I’m the Senior Director of Integrated Marketing at BPM Supreme and it's suite of brands. BPM Supreme is a digital music delivery platform that provides DJs and creators with a vast library of new releases, exclusive tracks, and professional tools for music discovery and performance.

We were seeking a partner to develop and execute a six-month influencer program, leveraging DJs and music producers to engage a Gen Z audience. The goal was to build awareness, credibility, and engagement through authentic content while driving measurable growth across our social channels (Instagram, TikTok, and YouTube).

Ubiquitous has developed a full-funnel influencer strategy where our platform is the hero (awareness → engagement → conversion). The team has also been responsible for driving UGC creation and authentic storytelling that resonates with Gen Z, increasing our brand presence and follower growth on Instagram, TikTok, and YouTube, and delivering measurable outcomes via analytics and insights.In terms of content, Ubiquitous has created UGC/social-first content that is relatable, behind-the-scenes, and music culture-driven (mixes, tips, trends, and challenges). The team has also created polished video and photo assets to anchor campaigns and showcase our brand identity.Regarding platform strategy, Ubiquitous has created short-form content for TikTok based on trends, challenges, and collaborations. For Instagram, the team has created stories, reels, behind-the-scenes, and music lifestyle content. For YouTube, Ubiquitous has created longer-form content, DJ features, tutorials, and branded content. Ubiquitous has also been responsible for influencer sourcing, content management, paid ads, and analytics.

We’ve worked with 2–5 teammates from Ubiquitous.

We found Ubiquitous through research and an RFP process. We chose them over other options because they had a strong strategy, they understood the brand, and they were a great culture fit.

We started working with Ubiquitous in January 2026, and our engagement is ongoing.

Ubiquitous has delivered a dashboard with our ROAS, CPA, and impressions, which have all been extremely strong and exceeded industry benchmarks.

Ubiquitous' team is easy to work with and takes action and feedback well. We communicate via virtual meetings and Slack.

Ubiquitous has been a strong partner. They are flexible, have strong talent selection, and are very good at authentic content creation that drives results.

I don't think there's anything they can improve on.

I am the Talent and Partnerships Lead of Jinx

Jinx - offers high quality dog and cat food made with premium ingredients and no fillers

Referred to me

2-5 Employees

We tapped Ubiquitous to be our ongoing Influencer Campaign Manamagenet parters to serve as an extension of the team and help with end-to-end campaign execution. This include: creator sourcing, outreach and negotions, day-to-day communications with agents and creators, intial content review and content tracking, invoicing and paid media boosting.

Shared in the previous question, but maintain a low CPM why showing engagement metrics like impression and view and engagement rate are scaling with content

Always, in fact they often have to deal with internal company delays and do their best to meet original deadlines despite delays with product shipping on our end

Im not too familiar with the rest of the company but can speak volumes of admiration for my account reps (Cindy Chow-Plata and Ali Ryan) -- they really get the branding of Jinx and have such an eye for sourcing the right creators for our brand, not only from an aesthetic and value perspective, but also from audience insights and the ability to tell unique stories as they relate to our products.

Dashboard visibilty -- would love the ability to go into Humanz and click around at full year data as it relates to my brand rather than through limited dashboards specific to campaigns

I’m the senior manager of influencer marketing at a snack company. We create delicious snack packs that are superfood greens, prebiotics, and multivitamins made with 60+ ingredients. We offer a convenient way to fill nutrition gaps and support overall health.

We needed help with influencer marketing. The goal was to scale our TikTok program across three months with a diverse range of talent in various categories, following sizes, and niches.

Ubiquitous partnered with 12+ TikTok partners monthly for three months. They handled the entire process from partner sourcing through content delivery. We managed setting up paid ads in-house, but they handled the rest of the process from start to finish.

We worked with 2–5 teammates from Ubiquitous.

We found them through an online search. They had high ratings, their pricing fit our budget, and they were a great culture fit.

We worked together from November 2025–January 2026.

Ubiquitous delivered a comprehensive report showcasing viewership and engagement for the campaign. We got 1.43 million impressions, 2,000 clicks to the site, and 18,000 engagements. We didn’t utilize the full capabilities of Ubiquitous, including paid ad management, but we saw a wide variety of talent go live. The team was extremely organized and communicative throughout the process.

They were super timely and organized. We communicated via virtual meetings, emails, and messaging apps.

The team was a pleasure to work with. They seemed to really care about having a successful campaign and made themselves available when needed to work through any kinks.

They could have adjusted the KPIs based on the SOW that we chose, which didn’t include paid ad management. This would have helped level the expectations for solely organic TikTok content.

I am the Communications Specialist of Fluidra

We're one of the largest pool equipment and technology manufacturers in the world, specializing in commercial and residential pools.

Online Search

2-5 Employees

We enlisted Ubiquitous' help to launch our first-ever influencer marketing campaign to promote our Polaris Days event. The goal was to create more awareness using influencer marketing and Ubiquitous owned every aspect from recruitment to content production and paid advertising, and reporting. The key deliverables were clear: 20-40 pieces of high-quality influencer content across Instagram and TikTok, describing how much easier owning a Polaris pool cleaner made their lives and urging their followers to find a local sale to save up to $200. This campaign drove significant impressions which was our key KPI we were tracking toward, along with link clicks. The Ubiquitous team was easy to work with and understood our goals.

We were mainly tracking impressions and link clicks to our event landing page and exceeded the goals we had set during the initial phases of our campaign.

Ubiquitous was very responsive and, while there was a learning curve in the selection of influencers, the second everything clicked, they were ON IT! Very communicative, on-time and in-depth with their explanations when it came to reporting.

I love their approach to how they handle campaigns and the team members assigned to our project were so easy to work with which made the experience that much better!

I think the vetting process required a lot from the clients (us) and kind of missed the mark in the beginning in terms of influencer selection. We had asked for some explanations as to why these influencers were selected which were a bit vague; however, once we gave this feedback, the team turned it around and we found great matches.

I am the Ambassador Lead of a retail company

We sell nutritional supplements, vitamins and more.

Email Outreach

2-5 Employees

For this campaign, we contracted Ubiquitous for an influencer campaign spanning Instagram and TikTok to reach audiences about a weight loss management product. We tasked Ubiquitous with contracting a slew of creators for activation by end of Q1 (3/31) after finalizing a contract for 1/30~. Content was to live on creator channels and be primed for both organic and paid, keeping in mind strict guidelines of TikTok.

They delivered several million impressions, an above benchmark ER and reached our creator/content thresholds; all going live by the tight timeline we challenged them with.

In my team at my organization, I've never worked with an agency that was as organized as Ubiquitous. They listened to every need of ours (no matter how last minute or specific) and answered us within the day. Great account management skills.

I've been incredibly impressed by the care they take for all content, and how they anticipate needs. They're a true solution-oriented team, always aiming for what can be done to make the final results the best they can be, no matter the lift. Cannot say enough how great they've been.

We ran into a few security hiccups from our end (to be fair, our requirements are extensive and they're a newer company) that got in the way of them running paid support on campaigns. They still delivered reco's to make sure they were giving us the full value of our relationship.