Rise - Growth Marketing Collective

I'm the founder and CEO. Our platform enables content creators to connect and build their entire online presence.

We hired Rise to devise and execute our go-to-market strategy. Essentially the aim was to acquire new users (content creators) via multiple digital channels.

We searched online and via LinkedIn. One of the deciding factors were that they were used to working for start-ups at our stage. Their model suited us as there was one lead strategy contact, but were flexible to bring necessary people/skills in when needed.

First step was deciding on the strategy; which channels we would focus on and our target audience, as well as putting together a detailed forecast. Rise then worked with our in-house creative team to build out our strategy and put it into practice. We had weekly calls with Rise to assess performance, and any changes that needed to be made.

In total there were two to three people that worked with us. However, one main contact to discuss strategy and performance updates.

We were able to reach our monthly acquisition KPIs, and were able to lower our overall CAC month on month.

Great. We communicated on our company's Slack with their team, and via video calls. The communication was overall clear and fast.

They were flexible with regard to investigating new acquisition channels and easy to integrate with our team.

Nothing that comes to mind.

I am the Founder

My company provides SEO strategy

Referral

1 Employee

They delivered on time without any delays.

Barr is approachable and always have spectrum of ideas that can help with lead generation and performance

n/a

I’m one of the founders of habitats, an online platform that allows users to sell their homes by themselves, much like the American method. It isn’t currently a big thing in the UK, and we’re trying to be the first into the market.

We brought them on board to help us start our marketing and begin educating the market on FSBO (for sale by owner).

Rise - The Growth Marketing Collective came in when we were completely new. They were brought in to help us get a route to market and understand the brand and its look. They were really helpful in a couple of small changes that we made to the brand, such as styling our brand a bit.

We basically only dealt with Barri (Growth Marketing Consultant). However, what we liked was that he pulled through his contacts for people in different areas. For example, if we wanted an expert in SEO, he then went out, spoke to his people in SEO, and found someone.

When we were about three quarters done with building the platform, my business partner and I went out and looked for someone who had worked with startups before. We also wanted someone who was willing to work with our relatively small budget, which is always tricky.

We started off by saying that we had a marketing budget of around £25,000 (approximately $33,000 USD). We spent just shy of £8,000 (approximately $11,000 USD) on the services — about £600 (approximately $800 USD) a month. For the social ads campaign, we spent £400 (approximately $500 USD).

We started working with Rise in February 2020. Unfortunately, we had to strip out their services in October 2020 due to financial constraints. We decided to do the work ourselves.

We haven’t actually launched as of yet, so from a metric point of view, it’s impossible to say what they did. However, I believe that they created a stable marketing plan for us.

It was good because Barri is quite a forthright person. For meetings and whatnot, he set them up, and from an administrative perspective, he was very good at making sure that they all happened. He did a good job of leading the meetings.

All in all, we were happy with Rise, and, unfortunately, it was just a change in circumstances that didn’t allow us to carry on in the same stead that we were going.

Rise had one mishap in the whole project, and it was just a bit of an oversight. Just before the social ads campaign launched, they told us that we were ready to go live. When we checked, unfortunately, we weren’t ready.

Just be transparent. I believe that we were transparent with Rise all the way through on everything that we wanted to achieve. As a result, they gave all of that in spades.

I’m the CEO of GoWashMyCar, a marketplace for car care services in the UK.

We needed help with setting up analytics on our new app. We also wanted help with devising a marketing strategy.

Rise connected our website and apps to Firebase and Google Analytics. We can now see our conversion rate much more accurately than we had before.

I work with one senior person who leads a team behind the scenes.

I found them on a Facebook group for London startups while I was looking for a marketing director. The fact that they had experience working with both corporations and startups impressed me.

We’ve spent about $25,000 on their services.

The collaboration started in January 2018 and is ongoing.

Rise’s target was to grow the volume of booking we received by 10% every month. So far, we’ve achieved that metric through the channels they manage.

Rise handles everything. Every month, they start by presenting me with a plan, execute it, and then end the month with a report. They can organize themselves, and they never miss a detail. They’re the best team I’ve ever worked with.

Their creativity in developing a strategy and then delivering it step by step impresses me. With other vendors, I feel like they lay out their steps and then get lost in the execution. Rise doesn’t.

In my personal experience in working with agencies, Rise is the best I’ve come across. I plan to work with them in the future.

Communication is key. Be clear about the major assets you want, the guidelines they should follow, and the best ways Rise can communicate results to you. Every company has different goals and different ways to measure their goals. They will adjust to your model—they’re very flexible.

I am the CEO of World Experience Organization

Industry organization for expereince professionals

Online Search

2-5 Employees

Weekly meetings, weekly updates, experiments to grow applications & all elements of the funnel

60+% year on year increase in revenue

Brilliant. Great comms, figured out priorities & got things done

Barri is such a nice guy to work with, and he delivers

I'd love to have hired Barri / Rise full time - we can't afford that yet... but let's see in the future