IGW (Infographic World)

I’m the CEO of Tapestry Galaxy, one of the web’s largest distributors of tapestries and other forms of wall art.

I was looking for SEO services, so I reached out to them because there were a lot of high-volume keywords that I wasn’t ranking for.

I spoke to Justin (Founder & Owner) and connected with him one-on-one. He requested access to my website because I hosted on Shopify.

I worked with Justin and one of the SEO teammates.

I searched for the best advertising agencies on Clutch and IGW popped up close to the top.

So far, I’ve spent about $50,000.

I began working with them in November 2019 and the work is ongoing.

We’ve got a lot of movement through the links. We’ve moved up to the first page for one of our really high-volume keywords as well as for some of our secondary keywords. Overall, we’ve experienced a lot of growth.

IGW is very professional. Justin and his team are very prompt in all of their replies. We don’t have strict deadlines but they work non-stop.

Their professionalism and depth of their work distinguish them from other service providers. I’ve worked with other advertising and SEO companies, and IGW is very thorough, detailed, and granular in comparison.

Take the back seat and let them do their work. I didn’t need to provide any input. They took the steering wheel and helped me rank higher without my having to do much.

CEO of CyberEdge Group, a marketing and research firm serving IT software, hardware, and services vendors.

Infographic World provides high-quality animated explainer videos to CyberEdge and our clients.

Convey what CyberEdge does in 60 seconds.

Found on Google. Started working with Infographic World in 2015 and have been happy ever since.

Animated video describing the value that CyberEdge brings to our clients.

They had excellent project management and communication.

Many views on our website.

Highly effective

Quality of animation

None

I am the CEO of a software company with main offices in South Florida. We develop cloud-based business management and ERP solutions for fashion companies.

We enlisted IGW for assistance with our organic rankings on search engines, content creation, and PPC on various channels.

Our goals were to boost the quantity of qualified leads we receive from organic content / ranking and also investigate new PPC channels.

They were recommended to us through a networking group.

We began with several discovery calls and reviewed some of their past work. They began the process of studying our brand, our software, and our entire content ecosystem. Much work was initially put in to optimizations on our website, then we focused on content, internal/external linking, PPC and more. We receive weekly reports on progress, and phone calls to ensure everything is on the right track.

We mainly communicate directly with Justin, however many of his team members have been involved with helping us with website adjustments, content, reports, etc.

On all keywords we've been focusing on, we've seen an undeniable jump in ranking. We've also seen a large increase in qualified leads.

Justin's team has been very responsive and extremely helpful. Very easy group to work with.

I find their ability to learn and absorb entirely new industries/clients profound. They have basically become an extension of our organization and have become very knowledgeable on our software ecosystem.

No areas of improvement. Excited to keep up the work.

I was the vice president of marketing for Epilogue Systems—a solution that helps people to learn how to use software faster and more effectively. I handled all aspects of marketing—from content to events and everything in between.

I was a one-person department and needed to scale my operation. While I wasn’t able to hire staff internally, I was able to work with different agencies to meet my needs. I needed support to enhance the website, create content, and manage SEO efforts whether those efforts involved content strategy, internal or external link building or CRO.

IGW provided fully managed SEO services. Their team supported SEO strategy such as keyword research, content development, internal and external link building, as well as CRO development on landing pages. They managed our paid ad spend, particularly on LinkedIn and Google Ads. Their team also provided comprehensive reporting on the backend.

I worked with two people closely but also had regular interactions with 4–5 other people from IGW.

I searched Google for an agency to provide infographic services. IGW was one of three agencies that I found. I decided to work with their team because they were able to deliver working with our budget. The initial infographic and video projects went well, so I decided that I was willing to invest more money in their services.

We spent about $80,000 on IGW’s services while I was at the organization.

The first project started around May 2018. I’ve moved on to a different role but IGW managed SEO efforts throughout my tenure at the company.

From 2018–2019, we basically tripled our leads from empty wells. Also, organic traffic to the website went way up. We had a significant increase in the number of followers of our LinkedIn page too.

We had a standard weekly meeting and ad hoc meetings as needed. I also emailed whoever I needed. Their responses were prompt and communication was easy. I’ve worked with agencies that weren’t able to stick to briefs or align projects with the organization’s needs. IGW nailed it on both counts.

Their ability to gather requirements and understand the brief distinguishes them from other providers. It burns time when your agency doesn’t get that right. The reason that I decided to work with IGW is that they nailed their understanding of the briefs for the first two engagements. When I needed managed SEO or PR services, I went back to their team and knew that they would gather requirements correctly and understand the brief to execute on it.

No, nothing comes to mind.

Be prepared to provide information during the gathering requirements and brief stage. If you have a good concept of what you want and a solid understanding of your product, IGW will come through.

We’re an innovative moving startup. I work on the marketing team as the SEO manager, handling content strategy and link building efforts.

At the time, we were looking for a partner to help us increase our search visibility by acquiring high-quality backlinks and mentions.

They helped us produce new written and infographic content, also supporting our backlink efforts. In that work, they worked on pitching to local publications, writing guest posts, and gettings that work published. It was sort of an old-fashioned outreach strategy. At this point in the project, we’re working on link-building strategies.

Justin (Founder & President, IGW) was our main point of contact, but we worked with about five of their teammates in total.

They did a cold email outreach to us. The copy was well-written, so I interacted with it. After that, Justin and I had a conversation about where we were as a company and how our marketing team could improve. We were still a young company at that point, so that was helpful.

In total, we’ve spent about $100,000.

We started working with them in January 2019, and our engagement is ongoing.

It’s difficult to attribute our success to them in terms of their isolated impact on our SEO and PR because we’ve been doing other SEO activities internally. However, we’ve seen positive movement and results following some of the links they’ve built.

We typically communicate through email. If there’s ever something more urgent that comes up, they’re always willing to jump on a conference call with their main internal stakeholders. We had some trouble with them because the scope of the project and estimated timelines were not met by their team. I don’t think they were dragging their feet, but they may have struggled with predicting timelines.

They provide a high level of personalized attention and care. Their representatives buy into our business idea and think through problems holistically. They’ve been a true partner for us, serving as a strategic thinker. Justin’s overall commitment to excellence in their outputs has been great.

As I mentioned before, it would’ve been nice if they could predict timelines more accurately.

Make sure to set regular check-in with concrete progress updates. Also, request concrete deliverables and deadlines to ensure that you always understand where their team is in the process. That way, you’ll be able to anticipate late end dates.