Forge Worldwide

I am the CEO of Grameen Foundation

International Development throught finacial inclusion and empowerment

Referral

2-5 Employees

Assiting with Brandinf and Messaging

They did a super job in helping us to sharpen our messaging

everything on time and to our needs

In-Person Meeting

Great customer service and support.

none

I am the Executive Director, Enrollment Marketing of University of Massachusetts Lowell

The University of Massachusetts Lowell provides non-credit and credit bearing education offerings, on campus and online, at the undergraduate, graduate and doctoral levels.

Previously worked with Forge

2-5 Employees

Round 1: Develop 3-5 conceptual territories based on existing information about UMass Lowell's brand, recent brand research and a review of web content. Work was delivered in under two weeks.

A high number of usable headlines and concepts that succinctly articulaee UMass Lowell's brand...and a very happy Senior Exceutive Director of Brand, Communications and Creative Strategy, Provost and Chancellor.

Forge was incredibly responsive to our requests and feedback - in all three phases of the engagement we were slower to get our feedback to them than they were with turning around our work requests.

Virtual Meeting

Perhpas most impressive is that the Forge team brings a tremendous depth of experience to the work they do which enables them to develop concepts and copy that resonates across audiences as diverse as high school students, working professionals, and senior administrators.

We were satisfied and look forward to future engagements with Forge Worldwide

I am a director at Physician Performance

We are a 3,000 member physician organization that physicians in positions of strength to succeed

Referral

2-5 Employees

Research and planning, including project plan, insight gathering and research through small focus groups, group interviews and surveys and consensus group. Deliverables included summary of key findings, project plan, outcomes and insight report that outlined areas of current engagement and areas of opportunites, as well as focused input that was used for creating key messaging and branding ideas.

met project timline

extremely well-run project management, very responsive both in terms of timeliness but also in completeness of responses. Their staff was very dialed into the work and the goals of the project. flexible in their adapting to our sometimes changing perspectives as we moved through the project.

Virtual Meeting

High level of knowledge and past experience regarding brand work, very creative options presented, exremely well managed in terms of project management

NA

I am the Assistant Director of Programs and Policy of an education company

We are dedicated to ensuring that all of Boston’s residents have the opportunity to acquire the education they need to find work in the region’s knowledge economy and to help them lead secure, fulfilling lives.

Referral

1 Employee

Our initiative seeks to provide access to developmental screenings and referrals, and foster connections to developmental resources and services for all families in Boston. We asked Forge to help us develop a new name and tagline to convey our purpose and impact to families and partners.

Working with Forge has been an invaluable experience for us. They deeply value our initiative and share our commitment to community and families in the City of Boston. Over the course of the past few months, Forge has provided guidance and strategic input on the process of developing a new name and brand. They have helped us to clarify our goals and priorities by prompting us to define our purpose, tailored the process by highlighting key considerations, and provided feedback on the messaging conveyed. Most importantly, Forge provide strategic guidance on working with key partners to develop a new name. We feel grateful to Forge for the experience, support and strategic insights they have brought to the project.

Forge has always been immediately responsive.

Forge's commitment to Boston families and our initiative, experience, and tailored strategy.

N/A

I am the Head of School of Brewster Academy

Brewster Academy provides a transformative and inclusive learning environment that prepares diverse thinkers for purposeful lives, cultivating self-aware, capable students who lead by example and inspire positive change in education, their communities, and the world.

Referral

2-5 Employees

Brewster Academy hired FORGE to develop three videos to be used externally to build excitement, showcase the human spirit of Brewster, and illustrate the value of a Brewster education. The first was a general brand video, the second a social cutdown of that brand video, and the third a preview video for Brewster Academy’s 2035 Strategic Vision. The overall tone was intended to be upbeat, joyful, engaging, and exciting. The videos incorporated existing internal footage from Brewster Academy as well as newly captured footage, filmed in collaboration between Brewster and Forge on location at Brewster’s campuses in Wolfeboro, NH, and Madrid, Spain. These videos were then used on Brewster’s websites, in promotional materials, and on social media.

We evaluate the following key performance indicators (KPIs), focusing on reach, engagement, traffic, and video performance metrics, including impressions, clicks, landing page traffic, landing page visitors, time spent on the landing page, new and returning visitors, video views, and video completion rates to assess performance and success of campaigns leveraging these videos.

Forge demonstrated exemplary project management throughout our engagement, consistently displaying strong communication skills, a collaborative spirit, and an impressive level of flexibility when adapting to changes in direction or schedule. They were transparent and proactive about project needs, providing clear guidance on Brewster’s responsibilities and carefully managing scope to prevent overruns. Whenever new ideas or requests arose, Forge was upfront about the potential financial impact and helped us prioritize accordingly. Their team was consistently pleasant, professional, and supportive, acting as a trusted advisor and partner rather than a mere vendor.

What stood out about Forge Worldwide was their commitment to ensuring senior-level attention throughout the project. Their honest approach to finding the best solutions rather than just the easiest, and their willingness to receive and act upon feedback to guarantee Brewster’s satisfaction with the final deliverable were impressive. Beyond these qualities, Forge impressed us with their deep understanding of our audiences, their talent for connecting with both students and staff on camera, and their ability to capture Brewster’s unique spirit and “magic” in a truly authentic way.Forge delivered strong value for money by executing a well-organized, quick-turnaround project, leveraging an efficient shot list, casting real students and faculty, and utilizing Brewster’s existing video repository to minimize extra shooting time, paid talent, and associated production costs.

The only area we believe Forge could have handled differently was recommending against using the motion graphics earlier in the process. While they were open to our initial request to include some form of animation, the graphics ultimately didn’t fit well with the final video. Nevertheless, our decision to remove them was a collaborative one, and it was clear that Forge intended to honor our creative direction and deliver on what we’d asked for which we appreciated and respected.