Climbing Trees

I am the Head of Marketing of Unique Homestays

Unique Homestays is a luxury travel brand offering a carefully curated collection of exceptional, design-led holiday homes across the UK.

Worked with previously

2-5 Employees

Climbing Trees began by conducting a comprehensive audit of our PPC activity to identify opportunities for improvement and establish a clear optimisation roadmap. Since then, they have taken responsibility for the ongoing strategic management and optimisation of our PPC campaigns, continually refining performance to maximise return on investment. Alongside paid search, they have led our SEO strategy, delivering technical improvements, content recommendations and ongoing optimisation to increase organic visibility and drive sustainable growth in qualified traffic. More recently, they have also supported our approach to GEO (Generative Engine Optimisation), helping us adapt our search strategy for the changing search landscape. Throughout the engagement, Climbing Trees has provided regular reporting, strategic planning, performance reviews and proactive recommendations, acting as a trusted extension of our in-house marketing team. Their senior expertise, responsiveness and commercial approach have ensured that digital performance remains closely aligned with our wider business objectives.

We have seen significant uplifts in PPC and SEO performance since working with Climbing Trees, alongside measurable improvements in efficiency, visibility and the technical health of our website. Their ongoing optimisation and strategic guidance continue to drive positive progress without losing sight of our wider commercial objectives.

Climbing Trees' project management has been excellent throughout our partnership. They consistently deliver work on time, communicate proactively and keep us informed of progress, priorities and opportunities. The team is highly responsive and quick to adapt to changing business needs, providing clear, practical advice whenever required. They are well organised, collaborative and genuinely feel like an extension of our in-house marketing team, making it easy to work together and maintain momentum across multiple workstreams.

What stands out most about Climbing Trees is the quality and accessibility of their team. You are working directly with senior experts who bring deep technical knowledge but communicate in a straightforward, practical way. They are always responsive, proactive and have a genuine can-do attitude, whether it's tackling a strategic challenge or responding quickly to a day-to-day request. They are collaborative, commercially minded and genuinely invested in our success, which makes them feel like a true extension of our team. Their B Corp status is also a real differentiator and aligns strongly with our own values.

No major areas for improvement come to mind. Like any successful long-term partnership, we have open and honest conversations about what is working well and where we can continue to improve. Climbing Trees is always receptive to feedback, proactive in adapting their approach and committed to continuous improvement, which is one of the reasons the relationship has been so successful.

I am the Marketing Associate of a food & beverage company

Our company helps people make better food from scratch. Whether you're baking at home, running an artisan bakery, cooking in a restaurant or creating memorable experiences in a hotel kitchen, we provide the ingredients, equipment and expertise to support great food-making. From bread baking and grain milling to outdoor cooking and traditional food crafts, our carefully curated range is chosen to help customers enjoy both the craft and the rewards of making food well.

Other

2-5 Employees

Set Advert campigns and delivered monthly performace reviews

Increased website traffic, improved engagement across our social media channels, and achieved a measurable uplift in online sales and conversions.

Climbing Trees communicated clearly throughout the project, particularly in the lead-up to the campaign launch. They executed the agreed plan effectively, delivered work on time, and provided clear reporting on campaign performance and results. Their structured approach made it easy to understand what was being done and the impact it was having.

What stood out most was the team's friendly and personable approach. They took the time to understand our business and were easy to communicate. They combined professional expertise with a personal touch, making collaboration straightforward and enjoyable throughout the project.

Greater clarity around timelines and team responsibilities would have been helpful at times.

Patrick Thornberry

I am the Director of BakeryBits Ltd

Web-based retailer of specialist baking equipment and ingredients to the home and pro baker.

1 Employee

Climbing Trees took our fairly neglected and broken Ads campaigns, completely reworked them to make them focussed and coherent. The objectives were and still are to generate a significant return and this they are doing very well.

We agreed a formula for the return on investment allowing a little time for their work to achieve our goals, which they did surprisingly quickly.

Climbing Trees is extremely responsive - in the first instance they described how they would set-up the Ads campaigns, how they would target and they spent a good dal of time looking at our site and picking up our tone of voice. They gave us a timeframe for the set-up which was met and as the project is open-ended, they continue to clearly indicate what is being planned (and why) and then meeting this.We have been looking at FB/IG Commerce and we were delighted that Climbing Trees was willing to help us get this set-up using their in-house knowledge of these tricky platforms. On this and on anything else we've asked for within a sensible remit they have always shown themselves to be more than happy to help us out.

Most Ads agencies are focussed on keeping the client by promising amazing performance just around the corner. Not so with Climbing Trees which retains its clients (us at least) through clear communication and impressive performance. No nagging about signing up for another retained period but rather a mutual planning session once in a while to look at opportunities there may be that we have not yet looked at.They're B-Corp which is the path on which we are headed and as such, Climbing Trees is a company with high ethics all around.

Nothing that I can think of.

I’m Head of Communications and Customer Service at Eureka!, an educational charity. We operate two visitor attractions for families with children and young adults, fostering play-based education and discovery: Eureka! The National Children's Museum in West Yorkshire, and Eureka! Science + Discovery in Merseyside.

We needed help with SEO and Google Ads.

Initially, Climbing Trees worked on specific SEO projects, which then segued into ongoing management of our Google Ads Grants. The team has managed all our Google Ads campaigns to maximize our spending.

We’ve worked with 2–5 teammates from Climbing Trees.

Our web agency recommended Climbing Trees. We chose them over other options because they had high ratings, a great culture fit, good value for the cost, and came very highly recommended. Moreover, their company values aligned with ours, and they took the time to understand the challenges we were facing.

We started working with Climbing Trees in September 2019, and our engagement is ongoing.

Climbing Trees has optimised our Google Ads spending, delivering significantly increased conversions. We have fantastic two-way communication with them and consider them an extension of our team! The team works to maximize our Google Ads spend, as well as ad hoc consultancy on other specific SEO projects.

Climbing Trees delivers on time and is organised and efficient. Our account manager is very on the ball! We communicate primarily via virtual meetings, emails, and messaging apps.

Our account manager is knowledgeable, reassuring, and demystifies the complex setup for us. She does her homework to understand our needs, and we lean on her expertise constantly. Overall, we know we can trust Climbing Trees.

I don’t think there’s anything they can improve on.

I am the Manager of Rainforest Concern

Rainforest Concern was established as a UK registered charity in 1993 to protect threatened natural habitats and the biodiversity they contain, together with the indigenous people who depend on them for survival. In 30 years we have helped to protect over 2.2 million hectares of threatened forests.

Referral

1 Employee

As a charity, we have access to a grant from Google Ads, allowing us to increase our search engine visibility. We have little knowledge of this sector so enlisted the help of Climbing Trees to optimise it and help us get the most from this grant with the aim to increase our visibility and engagement.

The project is still ongoing but they've already helped us better keep track of how people are engaging with our website and improving our search ads.

Very clear communication so we knew what to expect and when we'd hear. They always stuck to this and kept us up to date. Responded very quickly to any other needs that arose and helped us quickly, even if I thought that sometimes my query wasn't within their remit.

The communication - clear, friendly and efficient. We never felt that we were asking too much. Will was always happy to help and responded quickly.

None.

I am a manager of Kambi

Kambi is a leading B2B sports betting platform in both online and on-property sportsbook provision

Referral

2-5 Employees

Climbing Trees helped us improve the results of our paid campaigns, helping us reaching the KPIs we set out at the beginning. The team was also always available to provide feedback and suggestions to better shape our campaigns.

The number of conversions and impressions on all our paid campaigns have significantly increased since partnering with Climbing Trees. Valuable business leads were created through the paid campaigns, both on Google and social media, led by the team at Climbing Trees.

The project management skills shown by the team at Climbing Trees were outstanding. They continuously met deadlines and kept an open communication channel with everyone at Kambi so that we could be kept in the loop with all the ongoing campaigns. They also promptly replied to our questions and swiftly implemented all edits we suggested.

Climbing Trees really care about their clients and really commit to deliver the best results for each of them. They commit the time and resources to make sure that they deliver and meet the KPIs set at the beginning of each project.

No. We thoroughly enjoyed working with Climbing Trees.