Applica

I am a department head at Harp Relationships

Couples app & a daily guide to a happier, healthier relationship

2-5 Employees

Virtual Meeting

Minor discrepancies in the interpretation of the project scope Deeper dive into market trends, competitor strategies More diversity and inclusion in both the development and marketing teams

I am the CEO and lead developer of a subscription-based mobile app

I noticed that some users were having trouble understanding the more complex functionalities provided by the app. I hired Applica to improve the user experience, which directly lead to higher revenues and happier users.

I searched on various platforms and came across Applica. They seemed to be the best fit for me.

They conducted an initial audit which took about a week. Their product development lead made decisions about which areas to improve first. We met weekly, and we'd discuss various hypotheses that they had come up with. If there were changes that had been put into production, we'd also discuss the results of these changes.

Primarily with their Product team, but I also worked a bit with their Marketing team

Extremely pleased. My mobile app has vastly improved across the board. I'm very happy with all the hypotheses they came up with.

Very effective. They invited me to their Slack team and created a channel just for my project. After each weekly sync, they'd write a follow up message where we could discuss any further thoughts.

Their UI/UX suggestions were top-notch. I'm already seeing higher quality reviews and higher revenue.

Not really. I was extremely satisfied.

I’m the CEO of Slumber Group, a mobile app studio.

We hired Applica Agency to increase revenue through A/B Testing and different marketing funnels. We wanted to improve revenue and retention through various optimizations in the product.

Applica Agency tested several of our applications, audited our current apps and our competitors, and helped us develop hypotheses and test them. They also created App Store screenshots for us to use, app icon variations, and different onboarding designs. Applica Agency has tested Facebook as well as Apple Search Ads.

We work with four members of their team, each of whom has a different specialty. We have one person who works on ASO, another on our paid marketing, and one focused on product.

They were a referral from another entrepreneur.

We’ve invested around $70,000.

We started working together in July 2022, and the engagement is ongoing.

Applica Agency has been helping us implement an onboarding sequence that improves page conversion by 25%.

We primarily communicate via video meetings. They stay on budget, deliver items on time, and respond to our needs.

Applica Agency is more knowledgeable in this area than most other providers we’ve used in the past.

We’re satisfied with the service.

Have the in-house team ready to devote time to implementing all their hypotheses.

The Neome mobile app is a unique product for working through and eliminating your negative subconscious attitudes by working through a chatbot.

We hired Applica to help with pre-launch phase, app audit, product design and user acquisition.

We found them on Linkedin.

Applica helped with product analysis and suggested product improvements on activation, monetization & retention part.

Product & Design team (2), Marketing team (3).

Applica helped to prepare design & product for launch. During testing stage Applica performed 2 launch:

Everything was fine. We interacted through Slack. All tasks were accepted immediately and passed on to the work

Human Resource. I was impressed with the Applica team's systematic approach and professionalism.

It was fine, but maybe I wish my contractor would have collected all the service accesses himself, registered to my emails, and passed them on to me. But it's not that important, we were great as it was) Well done guys!

I am the CFO/COO of FitMind, a mobile meditation app for iOS and Android.

We hired Applica to improve our product, specifically focusing on improving customer conversion, engagement and retention.

Sviat and his team came personally recommended to our founder, Liam.

Applica provided us with weekly insights and suggested projects to optimize various aspects of our app. They delivered these insights via presentation format, over Slack and during our weekly meetings. I liked that most insights came from their experience and competitive intelligence.

Sviat (CEO) and 3-4 others on his team.

"Applica's ideas helped us improve our install to free-trial ratio from ~10% to ~15% over the course of our short time working with them, which resulted in a 50% improvement to our user LTV, which enabled us to scale marketing spend and growth."

Applica was timely with their recommendations, and had a fresh batch of ideas for us every week. They presented their ideas cleanly in presentation format. They were also easy to reach over Slack as well if needed.

Their ability to deliver insights from our competitors and others in the space was amazing. We now have a large list of potential ideas to improve our product, probably enough to last us for the next six months in terms of development work.

Nothing on Applica's end. I only wish we had more software development bandwidth on our end to incorporate more of their ideas.