Search Engine People

I am the Managing Partner of Sunset Docks & Lifts Muskoka

Sunset Docks Muskoka is a premier waterfront solutions expert headquartered in Muskoka, ON focusing specifically on boat lift solutions.

Online Search

2-5 Employees

Search Engine People's main focus is on generating meaningful, measurable growth for Sunset by increasing inbound calls, qualified leads, and overall conversions. Their strategy is built around strengthening our online presence through targeted SEO, local optimization, and content improvements—ultimately expanding our organic reach and driving higher-quality traffic to our website.

Search Engine People have played a major role in our success, helping drive revenue from $1.7M to $5M in one year while delivering a significant surge in phone leads that dramatically increased our overall conversion rate.

Search Engine People consistently deliver work incredibly fast, respond openly to constructive feedback, and always take the time to explain their recommendations—setting them apart from others in the market with their clarity, expertise, and professionalism.

Virtual Meeting

Search Engine People are exceptionally customer-focused, taking the time to listen before they speak and ensuring every strategy is shaped around our needs with care, attention, and a genuine commitment to our success.

Provide more forward-looking roadmaps, giving clearer insight into what the next 3–6 months of SEO work will focus on so we can plan our internal marketing around it.

I am the project lead of Asteras Kings

Asteras Kings is an exclusive, hyper-luxury minimalist residential building in West Hollywood providing a low-volume, highly private lifestyle supported by a dedicated 24/7 concierge team.

Online Search

2-5 Employees

Search Engine People delivered a fully optimized SEO strategy for Asteras Kings, including enhanced website performance, improved search rankings, increased organic traffic, and strengthened brand visibility within the Los Angeles luxury real estate market. Their work included in-depth brand and audience analysis, data-driven insights, and ongoing strategic recommendations to keep our digital marketing aligned with long-term goals. With proactive reporting, detailed performance updates, and hands-on account management from Carlie, SEP effectively elevated our online presence and became a trusted extension of our team.

The project produced clear, measurable improvements across organic visibility, keyword rankings, and search-driven performance. Organic traffic increased significantly between the earlier and later reporting periods, rising from 318 (desktop) + 331 (mobile) sessions in February 2024 to a combined 908 organic sessions by October 2025, demonstrating sustained long-term growth rather than short-term fluctuation.

Search Engine People’s project management has been exceptional throughout our engagement. Their team consistently delivered work on time, kept us informed at every stage, and ensured that all action items were completed promptly and with accuracy.

Virtual Meeting

What impressed us most about Search Engine People was their ability to truly understand and cater to a niche luxury real estate market, a space that requires a nuanced approach, high attention to detail, and a deep grasp of how affluent renters search, evaluate, and engage online. Their strategies were never generic; they were tailored specifically to the unique positioning of Asteras Kings as a low-volume, boutique luxury property in West Hollywood.

We don’t have any criticisms of their work; SEP has consistently exceeded expectations. Any “improvement” would simply be expanding on what’s already working, continuing to push into even more niche luxury-market tactics as our brand grows.

I am the Principle of Thornton Design

Boutique Interior Design Studio specializes in renovations.

Referral

Company values aligned

2-5 Employees

uring months 1 - 3:- Google Analytics Review and Goal Setup- Google Console Review (Setup if necessary)- Keyword Research- Competition analysis- One-time Google My Business Page optimization - On page optimization for up to 10 key pages (in the form of written Title Tags, Meta descriptions and H1 Tags, as well as content recommendations where applicable)Starting Month 3 and ongoing (Authority Building/Off Page SEO):- Building an average 3-5 links per month from relevant articles writing and publishing included $1,200.00 + Taxper monthAI (GEO/AEO) SEO - Timing is 6-12 months to achieve Monthly ROI BudgetMonth 1:- In Depth Keyword Research and Competition Analysis. Discover further Keywords you’re not ranking or being cited for that can drive great opportunity on Google and LLM’s like Chat GPT and Perplexity.- Google Search Console setup - Google Analytics Set Up- Google Tag Manager Set Up- Google Business Profile Optimization (content related to website keyword strategy)Month 2:On page optimization for 10 pages total (this is not monthly but 10 pages total) – Meta Tags, Title Tags, Header Tags, Alt Description Tags, Content Advisement (focus on keywords and AEO questions) Month 3 and Ongoing:- Link Building – 4 - 5 links from relevant websites (help to increase Domain Authority) – Includes Article Writing – 200 – 400 word Article- 8 -10 Citations monthly- Digital Reporting accessible 24/7- Monthly reporting and a call with a dedicated Account Manager – Analysis and Updates- Quarterly Strategy Reviews

Potential clients are using the website’s Calendly link to book complimentary discovery calls, with the goal of converting these conversations into full client projects.

So far, it has been great! Ahead of schedule on all markers.

Virtual Meeting

They are a personable team with strong attention to detail, making the setup process easy and approachable—even for someone without technical experience.

No far, so great!

I am the Digital Marketing Manager of Homesalive.ca

Premium pet supplies retailer servicing Canadian pet owners.

Online Search

2-5 Employees

After auditing our existing SEO strategy and overall site performance, SEP helped us identify areas of opportunity and supported us in targeting keywords and optimizing pages that have the largest impact on click rate and conversion. SEP has contributed to improved organic rankings and traffic for our core keywords through on-page improvements, growing our backlink profile, and assisting with local SEO campaigns to support our brick-and-mortar visibility in our target markets.

We have seen a noticeable improvement in overall organic rankings for branded and non-branded keywords leading to an increase in traffic and revenue.

The team is responsive and provides consistent and up-to-date reporting. They consistently modify and personalize our reports to help us identify successes and areas of opportunity. Brian and Alistair are always willing to research and provide helpful feedback and recommendations on the fly and come prepared to meetings with updated metrics and highlights of our progress so far.

The team is great at troubleshooting and providing fast and helpful recommendations as we try to diversify our SEO strategy.

We focused a lot on YoY growth in our reporting this year, which is great, but we did end up pushing for a more granular style of reporting so that we can keep a closer eye on trends and competitor movements. I think it comes down to understanding that different types of businesses and industries have to measure success and monitor growth a little differently. That being said, SEP was very good about helping us customize our reporting to help us track indicators that can easily get lost in the natural ebb and flow of SEO in our industry.

I am the Fractional CMO of Think Mitch Think

I am a fractional CMO.

2-5 Employees

As a fractional CMO I brought in SEP to very specifically help my client get into Top 5 ranking position in Canada and the US for our top 5 non-branded keywords. This was the driving goal of all our actions.As our website was extremely well laid out and technically strong, their primary role was aggressively building out backlinks for us. They also provided very detailed recommendations for us to take to optimize our core landing pages where most of the backlinks would point. Specifically, they delivered detailed on-page optimization recommendations for the 4 core backlink pages as well as 8 other pages on our site and have delivered over 80 backlinks for us.The goal was to get to Page 1 position in 4 months and Top 5 position in 6 months.

All of their reporting, backlinking and on-site optimization recommendations were delivered on time as planned and in an extremely thoughtful way. Importantly, we are tracking exactly against our goals/targets as we see our rankings move up from the depths of search towards the first page (we had a long way to go in a competitive space).

They had a fantastic spreasheet that covered every section of their work, their outcomes and links to other important documents. It was obvious that this was a system that has been developed over time as it was very well thought out and easy to use.The spreadsheet included a blocking chart that showed their deliverables and due dates for each month - marketing them from red to green once they were completed.Every one of their items were delivered on time as promised. They were also extremely responsive to all of our questions and occassional needs to move calls. They never missed a call or ever failed to respond to any email or message in an extremely timely and helpful manner.

What was most impressive was their willingness to stay lazer focused with us on the outcomes, vs just the deliverables. They were very happy to be accountable, along with us, for the impact of thier work vs just getting their jobs done.They were also just a lot of fun to work with as people. It's always nice to work with friendly people who obviously care about your results and who do great work on time and on plan. Alistair and Brian were our key reps and they were fantastic.

Anything I would say for improvement would just be a niggle - overall it was a great experience from A to Z.