NextLeft

I am an Executive and Coordinator of Pricing I/O

Pricing I/O helps B2B SaaS companies ($10M to $1B ARR) optimize pricing strategies to address key pain points: ineffective pricing models and lost revenue opportunities.

Online Search

2-5 Employees

Scope of work included: SEO and content services.

First, having an updated, functional, and eye-catching website. Second, having increased and efficient technical SEO. Web traffic has increased exponentially and our content is tracking higher on Google.

The bi-monthly virtual meetings have been helpful to keep timelines going and to make sure nothing is missing. Email responses have been consistent and attentive.

It's a small business but with a large business mindset. Meetings feel like you're talking to co-workers but the output is what I would expect from a large-scale company.

For what our project requests were, no. We've been thrilled with their work.

I am the Communications and Outreach Director of San Diego Coastkeeper

Our mission is to protect and restore fishable, swimmable, and drinkable waters in San Diego County.

Other

Great culture fit, Good value for cost, Company values aligned

We have a pro-bono year-long contract with NextLeft, valued at $40,000, to provide digital marketing services, including technical SEO, local SEO, content marketing, and reporting and account management.

One of the best aspects of working with NextLeft was their exceptional customer service. They were responsive, professional, extremely communicative, and wonderful to work with. They provided a customized approach tailored to our unique business needs as an environmental nonprofit focused on water issues. They worked within our budget and time constraints and truly understood the challenges we were facing.

Virtual Meeting, Email or Messaging App

I really enjoyed working with Anne and John from NextLeft. They approach projects and problem-solving in a collaborative manner, valuing my input as both a client and team member.

No, I would not change a thing about our partnership.

I am the Social Media and Technology Manager at Helen Woodward Animal Center and Helen Woodward Animal Center is a unique, private, non-profit organization in San Diego County that, for more than 40 years, has been committed to the philosophy of people helping animals and animals helping people. Located on 12 acres in Rancho Santa Fe, our nationally recognized Center provides a variety of services that benefit the community through educational and therapeutic programs for people, and humane care and adoption for animals.

They assisted us with a variety of content strategy, SEO and Google Ads needs that helped us boost our online presence for potential adopters, donors and event attendees.

They were aligned with our values and really saw the importance of advocating for rescue pets. They understood the importance of storytelling and how our online presence shapes our perception to the public.

Next Left provided the following services to Helen Woodward Animal Center:

There were about 4 - 5 team members assigned to our project at a time and they would either tackle paid social , SEO or content strategy.

They were extremely professional, communicative, helpful and always there when we needed their advice. We value their strong work ethic during this project.

Their expertise and ability to make substantial improvements to our web analytics in such a short amount of time. They taught us a lot about the capabilities of our website and our Google Ads account.

Not that I can think of.

I’m the head of marketing for a window and for franchise in Las Vegas.

We were looking for a new SEO team. We had been through 3 other companies in 3 years. We were looking for results with transparency and that’s what Next Left has given us. We’ve seen consistent growth in our SEO and online marketing since joining with NextLeft.

We were introduced by NextLeft through our marketing agency. They had seen us go through at least 2 other SEO companies and asked us to give NextLeft a shot. After seeing their presentation we were glad to try them.

We shared what we had been doing previously via SEO. They did an audit of our online presence and provided steps for how we could improve our performance overall. They also provided additional opportunities for social media advertising. When our corporate office redesigned and relaunched our website, NextLeft was tasked with checking the metadata and troubleshooting the entire website to ensure we would be launching with an SEO optimized, properly working website. They initially provided monthly reports on our organic and paid SEO stats. We review those numbers quarterly now that we feel we’ve reached a solid place.

We work with an account manager, a paid SEO manager, and an organic SEO manager

We initially saw dramatic improvement in our online visits, number of referrals, overall search rankings, and website traffic. I don’t recall specific numbers.

We originally had once a month phone calls when things were new and we were trying different things, seeing what worked and didn’t. Note that we’ve found a stable place, we’ve moved to quarterly phone calls.

They're responsive, transparent (other companies refused to share our keywords), knowledgeable, and forward thinking. I’ve worked with close to 10 marketing agencies across the country in my career and they have been made their way to my number 1.

Nothing comes to mind.

I am the Manager of Global Content at Widen, a software company specializing in digital asset management (DAM) and product information management (PIM) software.

We worked with NextLeft to help with our SEO management. Both overall website SEO and blog content. Our goal was to optimize our existing content and determine any content gaps.

NextLeft was referred to us by a mutual, local customer/client. The team presented their plan to help with our determined goals and we appreciated their realistic approach. The team was attentive, honest, collaborative, and able to provide examples of success that helped confirm they'd be able to help us reach our goals.

The NL team provided regular audits of our website and made recommendations to improve SEO. While I was involved in this, the majority of my work with NL was focused on cleaning up our blog articles to better represent our current offerings and to drive organic traffic to our site through the blog. Originally, we started with reviewing the blog articles to determine content gaps and opportunities. We also updated some articles at that point, but the majority of our focus was on creating new content.

I mostly work with an account manager and SEO strategist. Our full marketing team also worked with a PPC strategist.

I included some results in the project scope, but the biggest win was culling our blog articles to ensure we're only presenting our audience with relevant, helpful content. As well as redirecting over 1300 articles and recovering from the YoY declines to end up +8% to LY at the end of 2020. This has put us in a much better position for content maintenance and growth. Allowing us to move into a more proactive approach with our content and able to more regularly identify new content opportunities.

The NL team is always great to work with! They're attentive, detailed, receptive, and helpful. They provided monthly reports for all of our ongoing projects and were quick to dig into anything that we want to explore.

NL is just a great team to work with. Their SEO knowledge has helped us take our content to another level. I truly looked at them as part of our team.

The only thing we could have used more help with was optimizing SEO for Europe as we continue expanding in this region. But I also recognize there are multiple factors that go into it that make this effort challenging. Other than that, our SEO efforts were on point and always done at the pace our team could keep up with — which wasn't always fast. But NL was always patient with us. If anything, I'd recommend that teams looking to work on their SEO make sure they have time and resources dedicated to the project in order to get the most out of their work with the NL team because I'm sure they have a lot of other creative ideas that we weren't always able to take advantage of as part of our cleanup efforts.