Impactable

I am the Marketing Channel Manager of an other industries company

We are an electronic data capture (EDC) software provider for clinical trials

Online Search

Thought leadership and knowledge of LinkedIn platform

6-10 Employees

5 MQLs with LinkedIn ads as converting touch in 2025 vs. 0 in 2024

The Impactable team was always avaiable to support us, prepared for meetings, and ready to jump on new projects.

The level of knowledge accross the Impactable team about the LinkedIn Ads ecosystem, and what levers to pull to achieve specific goals, is very impressive. They're always bringing new ideas to the table, and steering us in the right direction to keep ongoing campaigns fresh.

Overall, we were satisfied with the level of strategic guidance and hands-on support Impactable provided for our ad channels. But, our account was shifted to 3 different campaign managers throughout the year, which made it more challenging to maintain positive momentum.

I am the Marketing Operations Manager of Strategic Coach

Strategic Coach is a global business coaching company that helps entrepreneurs clarify their strategy, strengthen execution, and build businesses that support long-term success.

Referral

Referred to me

2-5 Employees

Impactable provided integrated multi channel advertising management across LinkedIn, Meta, and Google, along with ongoing strategic consulting. Their scope included campaign planning, execution, optimization, and performance analysis, supported by consistent reporting and weekly communication.

The most meaningful outcomes were improved transparency, consistency, and effectiveness across our paid marketing efforts. Impactable established a dependable reporting and communication cadence that gave our team clear visibility into performance, decision making, and long term strategy across LinkedIn, Meta, and Google.

Impactable demonstrated excellent project management throughout the engagement. Deliverables were consistently provided on time, and communication was clear, organized, and proactive. Steven Doub maintained a reliable weekly cadence that kept projects moving forward and ensured our team always knew priorities, timelines, and next steps.

What stood out most about Impactable was their strong execution with thoughtful, business-level strategy. They didn’t just manage campaigns, they took the time to understand our goals, our audience, and how paid media fits into the bigger picture of the business.

No.

Spiro.ai provides an AI-powered CRM platform designed for manufacturers and distributors, automating data entry, integrating with ERP systems, and delivering proactive sales insights to streamline workflows and boost sales productivity.

We needed to rebuild and scale a stalled demand generation engine to drive consistent, high-intent booked calls from the manufacturing ICP.

Impactable provides us with LinkedIn ads management. The team has restructured our entire account, refreshed our targeting logic, and actively optimized our LinkedIn ad funnel. Regarding the core strategy, Impactable has separated thought leadership into a dedicated funnel to amplify my “anti-CRM” messaging without diluting our core conversion campaigns.

We work with Steven (Account Manager) and Tina (Account Coordinator).

I found Impactable through an online search. I chose them over other options because they had high ratings, a great culture fit, and someone referred them to me.

Rather not say.

We started working with Impactable in January 2025, and our engagement is ongoing.

Impactable has successfully generated a record-breaking pipeline in 2025, scaling from $200,000–$400,000 per month in the spring to over $700,000 per month during the summer. Moreover, the team has established a consistent flow of Google Analytics-reported conversions. Our internal CRM data confirms that the majority of bookings are LinkedIn-influenced, with prospects frequently citing my posts as their primary touchpoint.In addition to that, Impactable has achieved record highs in reach and engagement (over 600,000 impressions) while maintaining a high LinkedIn-influenced call volume.

Impactable’s project management is good; the team delivers on time.

Impactable knows their stuff.

I don’t think there’s anything they can improve on.

I’m the VP of consulting at Enautics. We offer Adobe Experience Cloud CX enhancement plugins.

We hired Impactable for awareness and trust-building.

Impactable has conducted research on our target market with our assistance to build campaigns that will allow us to raise awareness, educate the market, and establish ourselves as an expert in that market. They’ve built top-of-the-funnel campaigns that will allow us to provide our content to our target audience so they can be educated on the various approaches to the problems we know they’re facing. Impactable has also created specific ads that address the pain points we’re looking to address.

We work with 2–5 teammates from Impactable.

We found them on LinkedIn. We chose them because our company values aligned.

We started working with them in January 2025, and the engagement is ongoing.

We’ve seen over 1,000 companies view and follow the content or interact with it. We’ve also seen an increase in interactions, likes, and follows. We’re also tracking scheduled calls as a KPI.

Impactable’s project management is great. We primarily communicate through virtual meetings.

Impactable’s expertise is very good and fits exactly what we’re doing in a very unique niche. They’ve been able to adapt to what we’re doing sufficiently. They have a very well-designed framework. They provide excellent feedback on what they’re seeing in the industry, which has allowed us to pivot.

There’s nothing they need to improve.

I’m a principal marketer at Octopus Deploy, a software company. We provide Continuous Delivery, GitOps, and release orchestration solutions that help software teams automate and manage deployments across multi-cloud, Kubernetes, and hybrid environments, ensuring efficient, reliable, and compliant software delivery.

We needed to increase brand awareness with our target audience and focus on generating demand that converted to pipeline downstream.

Impactable manages the day-to-day activities within our LinkedIn and Google Ads advertising accounts while also providing strategic guidance on account performance. Their in-house design team also helps design assets for LinkedIn ads. Specifically, the design team has helped design static image assets for LinkedIn ads that align with our brand requirements, positioning, and messaging. Impactable manages all active campaigns targeting high-intent keywords on Google Ads and broader campaigns on LinkedIn across the entire customer lifecycle — from awareness through to conversion.

We work primarily with 2 people at Impactable, but there is an extensive campaign and design team also involved in the background.

We found them through word of mouth and exposure to their founder Justin's social content. We chose them because their approach aligned with what we needed - demand and pipeline generation.

Our agency costs range from $3-6k per month.

We started working with them in September 2024, and the engagement is ongoing.

Impactable’s work has resulted in pipeline generation and a positive ROI on the budget spent to pipeline and revenue return. We’ve seen a return of approximately 10:1 against our spend. In addition, we’ve had a significant reach into our target accounts.

Impactable consistently delivers on time and is able to pivot quickly to new ideas and experiments when required to do so. We communicate via virtual meetings, emails, and messaging apps.

Impactable’s depth of knowledge in ad platforms and quick turnaround on campaign work are impressive.

No, there’s nothing major that comes to mind.